Underbeach was born from the will of the founding members Gianni Orlandini, Luca Orlandini, Nicola Cutinella and Alessandro Legnaioli and is the realization and evolution of a project that began about twenty years ago as an association of commercial agents in the underwear, beachwear and clothing sector.
Underbeach is a laboratory that transforms the ideas and experiences of its members and collaborators into fashion events. Underbeach is the meeting point between Underwear and Beachwear, the point of contact between the two sectors in which the company operates. We offer companies a constantly evolving physical and virtual platform dedicated to Italian and international buyers, aimed at presenting their new collections and promotion in general.
The Underbeach company has embarked on a path linked to environmental, economic and social sustainability. Specifically, it communicates that it has developed its own Sustainable Event Management System according to the ISO 20121 standard, and obtains the certification itself.
The advantages for the organization translate into a search for saving resources, lower relative emissions, a better reputation and consequently a greater attraction of a greater number of participants and visitors, greater awareness on issues related to sustainability for the sector also in terms of eco-innovation.